Marketing Executive at Business West

Post: Marketing Executive

Salary: £28,000 to £31,000 depending on experience

Hours: 37 hours

Application deadline: 12:00pm January 24th 2025

You’ll be busy day-to-day supporting our business objectives through implementing a wide mix of marketing activity, delivering the tactical elements of our membership marketing plan. This will include covering engagement, acquisition and retention campaigns, email communications, developing content & collateral, digital & web activity, promoting events programmes and more.

With a lean to B2B, you’re customer-focused with an appetite for achieving results. You can get started from day one, confident of your experience in utilising insights and producing effective marketing communications, and you understand the importance of objectives, audience, data segmentation and testing in context. You’ll also have a talent for producing compelling copy and content in varied formats for different channels as part of content strategy. You’ll demonstrate your successes and learnings through regular performance evaluation and reporting.

You’ll also delight us in bringing solid organisational and planning ability, good communication skills and attention to detail to the role – confident in building positive relationships with internal and external stakeholders and customers, with a proactive, flexible approach to your work.

About Business West
We exist to create long-term prosperity for our businesses and our region. We help companies grow, innovate and export.  We build professional communities. We tackle challenging business issues on behalf of organisations. We lobby, influence and deliver tangible results. We have a proven track record of connecting people, public bodies and private companies, to nurture a more productive and inclusive business landscape. We drive business forward.

Everything we do contributes to making our region the best place to live, learn and work. To do this, we recruit outstanding people with diverse talents and backgrounds.

What brings us all together at Business West?
It's how we approach the decisions we make every day. How we behave, our beliefs and our attitudes. In other words: our values. Whatever we do, we pride ourselves on being trusted, professional, friendly, influential, collaborative, and flexible in a rapidly changing world. These six shared values lead every decision we make and action we take, guiding us to deliver impact how and where it matters most.

What we offer:
•    BHSF health cash plan scheme
•    Pension - employer contributions up to 8%
•    Life cover (x4 salary)
•    25 days’ holiday plus Bank Holidays (rising to 28 days after 3 years’ service)
•    Length of service awards 
•    Your birthday day off every year
•    2 paid volunteer days to use each year
•    Subscription to Headspace
•    Cycle to work scheme
•    Employee Assistance Programme to support your wellbeing
•    Enhanced parental leave

How to apply:
Please download the full application pack which includes the job description, information about Business West and an equal opportunities form. 

- upload your CV to our website - Job Opportunities | Business West
- upload a covering letter describing your skills and experience, including examples by answering the questions below:

1.    Why would you like to work with Business West and why should you join the team?
2.    What unique skills or experiences do you bring to this role that would support the retention & growth goals of our membership plan?
3.    Tell us about your experience creating content that addresses the objectives, the audience and the platform it will be used on, for a campaign?
4.    Describe how you prepare and manage your tactical marketing planning and workload?

- upload a completed equal opportunities form

Close date for completed applications: 12 noon on Friday 24th January 2025

Interview Process: 1st interview on Teams online in early February and 2nd interview in person at Leigh Court, Bristol.

We are a disability confident committed employer.  If you need any reasonable adjustments during the application or recruitment process, please email hrteam@businesswest.co.uk. If you need any help or assistance completing the application process, please let us know and we will be happy to help you.

Business West is committed to promoting equality of opportunity for all staff and job applicants. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.