The Role:
- Account management of a number of paid media projects - this might include BAU, Google Grant and data capture campaigns.
- Management of campaigns across multiple ad platforms, including Google Ads, Meta Ads, Microsoft Ads, Pinterest, LinkedIn, TikTok and any other emerging platforms.
- Structure, build and launch campaigns for new and existing clients.
- Daily optimisation and monitoring of client budgets.
- Optimisation of accounts and campaigns to ensure target KPIs are met.
- Engage in in-depth product feed optimisation and demographic targeting.
- Build, nurture, and maintain strong relationships with clients, in order to be able to tailor best-practice recommendations to their circumstances.
- Generate and present comprehensive performance reports, both internally and for clients.
- Employ ad platform interfaces and GA4 for in-depth campaign analysis.
- Conduct attribution analyses to gauge multi-channel campaign effectiveness.
- Diagnose and address performance issues in paid media accounts.
- Introduce and suggest innovative advertising products to relevant clients.
- Collaborate with our sales team to develop forecasts and KPIs for pitches.
- Analyse and address client briefs from a paid media standpoint.
- Mentoring of junior team members.
- Remain up to date with the latest advancements in advertising platforms, sharing this knowledge with the wider team.
Navigate are looking for someone with the following skills:
- At least four years of hands on experience crafting and delivering successful campaigns across Paid Search and Paid Social channels.
- Strong working knowledge of biddable media and key partner platforms (Google Merchant Centre, Microsoft Ads, Meta Ads, LinkedIn, TikTok and more).
- Detailed understanding and experience of relevant supporting technologies, including the Google Advertising Suite (GA4, Looker Studio, Tag Manager, Google Ads).
- Strong analytical skills for thoroughly reviewing campaign performance with the ability to effectively communicate results and recommendations.
- An on-time, on-budget and on-target advertising campaign track record.
- Excellent verbal and written communication skills, with the ability to build strong relationships with both internal and external stakeholders.
- A proven ability to stay up to date with the latest developments and identify new opportunities and innovations to develop our offering.
- A passion for great work that you are proud of, but not for any old brands, for brands that actually make a difference.
The offer
- Salary of £34,000 to £39,000 per annum (dependent on experience)
- Flexible working hours and hybrid working options
- 25 days holiday, plus Bank Holidays
- Company Profit share
- A wellness budget - to spend on boosting your wellbeing
- Quarterly company-wide check-ins and socials
- A generous training budget
- Industry training sessions
- A welcoming and friendly company culture that promotes a healthy work/life balance
To apply for this role, please send a CV and cover letter to holly@navigate.agency
For more information, please see the full job description here.
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