Visit Bath Press Update - January 2022

International

Femme Actuelle Jeux – French women’s weekly lifestyle publication 
Date – January 2022
Reach – 470k circulation 
Headline – Grand Spa Towns of Europe 
Visit West supplied background information on Bath as a Spa city and images. Members featured: The Roman Baths.

National 

Wanderlust.co.uk 
Date – 04 January 2022
Reach – 1.5m AMV
Headline – A guide to Bath’s best kept secrets 

Visit West worked with Hotel Indigo Bath’s PR agency to assist with additional support for the feature with recommendations for new and interesting things to do to appeal to Wanderlust’s readership. Members featured: Hotel Indigo, Beazer Garden Maze, The Roman Baths, Bath Abbey Tower Tour, Mary Shelley’s House of Frankenstein, The Bird, Bath, Homewood Hotel. 

Bath, UK: A guide to the Spa Town's secret spots | Wanderlust

The Trailblazer – print and online 
Date – December 23 2021
Reach – 50k 
Headline – Bath – What Lies Beneath 

Coverage from a press trip in 2020 was published for a travel feature on Bath in the print publication and online. Members featured: The Roman Baths, Lucknam Park Hotel & Spa, No. 15 Great Pulteney.

Bath - What Lies Beneath — (thetrailblazer.co.uk)

Luxurylifestylemag.co.uk 
Date – December 2021
Reach – 185k AMV 
Visit West arranged for Luxury Lifestyle Magazine to visit The Royal Crescent Hotel & Spa for a review of the afternoon tea.
Luxury Lifestyle Magazine - The Royal Crescent Hotel & Spa

VisitEngland.co.uk 
Date – January 2022
Reach – 204k AMV
Headline – Unmissable things to see and do in 2022

Cleveland Pools and Shoephoria! at Fashion Museum Bath featured in Visit England’s round-up of unmissable things to see and do in 2022.

New events, attractions and an extra bank holiday in 2022 | VisitEngland

Hello.co.uk
Date – 22 January 2022
Reach – 54M AMV 
Headline – 15 most romantic hotels in the UK for Valentine’s Day 

Hellomagazine.com featured The Royal Crescent Hotel & Spa’s Valentine’s package after Visit West issued a Valentine’s press release.

15 most romantic hotels in the UK to book for Valentine's Day | HELLO! (hellomagazine.com)

Regional

Irish Herald
Date – January 2022
Reach – 20k circulation 
Headline – Hot Bath

Freelance writer Isobel Conway was hosted in Bath for a press trip. Members featured: Roman Baths, Thermae Bath Spa, Jane Austen Centre, The Holburne, Mary Shelley’s House Of Frankenstein, Bath Brew House, Marlborough Tavern, Hotel Indigo Bath.

Bride Magazine (Bridal magazine for the south west) 
Reach – 52k AMV
Headline – 11 Valentine’s Day gift ideas 
Bride magazine featured The Pump Room’s Valentine’s dinner after receiving the Bath Valentine’s press release.

Something for everyone: 11 Valentine's Day gift ideas (bridemagazine.co.uk)

Bloggers

@amyenvoyage 
Visit West hosted Amy En Voyage for a press trip in December focusing on Christmas and wellness. Members featured: Thermae Bath Spa, Queensberry Hotel, The Roman Baths, Bath Abbey, Robun Restaurant.
Stats from Amy: a reach of 2.2 million from a UK audience and 35,000 shares/saves. The YouTube videos of the hotels have had nearly 10k views combined. The Bath guide blog post has had nearly 5k page views.
The Best Of Bath, UK – Places You Must Visit | amy en voyage

@dfmarin
Reach – 85k Instagram 
Fashion, lifestyle and travel influencer Daniel Marin visited Bath in January to create content on the city for his Instagram platform. Members featured: Hotel Indigo Bath, Thermae Bath Spa, Pump Room Restaurant, Roman Baths, Robun restaurant, Holburne, Royal Crescent Hotel & Spa.
Daniel Marin (@dfmarin) • Instagram photos and videos

@be_lavie 
Reach – 5k 
Members featured: Bath Abbey, The Roman Baths, The Pump Room, Thermae Bath Spa, Holburne, Assembly Rooms, Fashion Museum, Jane Austen Centre, Royal Crescent Hotel & Spa, YHA Youth Hostel.
https://be-lavie.com/the-ultimate-weekend-guide-to-bath-england/

Corporate

Bath Life 
Date – 31 December – 13 January 
Reach – 20k 
Headline – Waste Not Want Not - Too Good To Go Partnership.

Other Coverage

Village Emporium - https://villageemporium.co.uk/latest-issue
The Guardian – Bridgerton in Bath, 10 of the best guided walks in the UK, Bath Walking Tours – print edition. 
First newsflash of the year | Muddy Stilettos Dorset & Somerset – featuring Cleveland Pools.
Lonely Planet - featuring the Roman Baths.
A weekend at the Hotel Indigo in Bath | Dorset Echo – featuring Thermae Bath Spa and Roman Baths.
Insider Travel Report

Press Releases

Feel the Love in Bath – Valentine’s Day 2022 events, experiences, and packages.