World Wellness Weekend

As part of our partnership with EHTTA (European Historic Thermal Towns Association), we will be engaging with World Wellness Weekend 18-19 September 2021 and the global website promoting the event - wellmap.org, which translates into 16 languages.

A Bath page will be set up where viewers can search for events taking place in the city over the weekend and the organisers of wellmap.org will promote the site to a global audience. Although international travel is very uncertain at the moment, this is still a great opportunity to increase awareness for Bath as the UK’s No. 1 wellness destination. We will also be contributing Bath content for the blog section of the website.

We’d like you to get involved by organising a wellbeing event or one hour of free activity for people to enjoy over the weekend – this could be a yoga session, an aqua aerobics session or a guided meditation session. You could then also upsell (such as adding on a paid for lunch or spa session or special offer) to encourage people to stay longer. The more unusual the event is however, the better, as it will have more chance of gaining press coverage!

If you are interested in being involved, please let us know - the website is now live and PR activity is scheduled, so the sooner we have information the more chance there is of maximising on exposure.

If you would like any further details, or to chat about ideas, please contact Emma Frayling or Laura Dean.