Bath at Christmas Campaign Toolkit

Thank you for helping to make Christmas in Bath a big success in 2023. Bringing various stakeholders together means that we can provide a unified message that demonstrates the magical events, artisans, things to do, places to stay, eat, and drink, and how to have a great time in Bath this festive season. By using any or all elements of this toolkit, you are helping to push the message of #BathAtChristmas and increase the campaign's reach, alongside promoting your business as part of the wider city offer.

We have worked with our graphic designers to create a #BathAtChristmas toolkit which delivers value for all of our stakeholders that can be found below. Please don't hesitate to contact marketing@visitwest.co.uk if there is anything additional you would like to see here, or if you have any queries with regards to using these assets. Whether you are a Visit West member, a Bath BID Levy Payer, a tenant in Milsom Place or SouthGate Bath, or any other Bath-based business, this toolkit has been provided by Visit West for your use. 

Bath At Christmas assets for businesses 

Download the logo pack and use the Bath At Christmas logo on your own marketing assets. The logos should be placed on either the top right or left of an image, set in from the margins. You must not distort or stretch the image. Use whichever colour option is best to ensure the logo stands out on your image. PNG and SVG files are provided for online use. Please contact marketing@visitwest.co.uk if you have any questions, and to share use.

• IMPORTANT: Please read through the Bath At Christmas guidelines prior to use. 
• Download the logo pack here

Suggested social media posts

Check our suite of suggested social media posts that you may consider sharing to help promote the Bath At Christmas campaign. You are of course free to create your own posts, but please do consider using #BathAtChristmas wherever possible to join the wider conversation and increase the reach of your content, as well as ensuring the hashtag is well-populated.

• View suggested posts

List of events

The Visit Bath Christmas events page will continue to be updated as and when more events are announced. You may wish to mention events happening near to your business within social media posts, for example. 

• View the Christmas events page here
• Upload your events to be featured on the Visit Bath website for free and benefit from huge website traffic. 

Bath At Christmas Imagery

We’ve curated a folder of inspirational imagery of Bath At Christmas, which you are free to use on your website and social media. For any other use, please contact marketing@visitwest.co.uk. Please also contact us if you need additional sizes that are not provided here – we may well have what you need. 

• View images
• View Bath At Christmas branded images here

Social Media Creative Assets

These Bath At Christmas branded assets can be used on Instagram, Twitter and Facebook when sharing posts about #BathAtChristmas. More will be added soon, so please check back regularly for additional resources. Please read through the Bath At Christmas guidelines prior to use. 

• Download Social Media Assets

Suggested Wording

Consistent messaging is a cornerstone of what we are trying to achieve in the Bath At Christmas campaign. To assist with this, we have created a document containing information about what is happening in the city over the festive season and how best to enjoy it. Please feel free to use this wording, in part or in full, in your own communications. This could be on your website, in enewsletters to your database, leaflets to promote an event, a press release, etc.

• Read the Bath At Christmas approved copy

Bath at Christmas 2023 Press Release

Marvellous markets, ice skating, winter wonderlands, and fabulous family-friendly theatre shows - it has to be Bath this Christmas! 

View the press release here

More coming soon…
Additional resources will be added to this page over the next few weeks. We will also be updating our suggested wording and Christmas press release as and when more information becomes available.